Businesses are leaning toward Pay Per Click online advertising models to generate targeted exposure for their sites, and in turn their services and products.
The concept is very straightforward—you bid on specific keywords or keyword phrases to impact the position of text ads on search results pages, the ad appears when someone does a search on the chosen keywords or keyword phrases. Using PPC, you receive targeted leads delivered to the site, for a fee.
Your Web site will always appear when a searcher conducts a query using a targeted keyword relating to the products or services being promoted on your site. You ensure that everyone interested in your packages, products, or services has the opportunity to click on your search engine listing to learn more about what you have to offer.
- Minimal advertising budgets utilize this advertising models to increase visibility on-line
- Maximizing exposure through the Search advertising networks
- Expanding your reach with contextual advertising
- Geo-targeting ads to better communicate with your target market
Why Semkraft? We create winning strategies for your PPC campaigns,
- Maximize both your daily budget and the exposure for your business
- Point web surfers to landing pages that are tailored to specific advertisements, communicates the features and benefits of your services or products and provides a clear call to action
- We crunch the numbers with specific attention to your KPIs (key performance indicators) including average order size, frequency of orders, lifetime value (LTV) of a customer, gross margins, cost-per-lead and ROI
- We will significantly and positively impact your bottom-line
Lastly, changes to the advertising programs across various search engines, whether we’re talking about program updates, program features, new pricing, new tools, new offerings, or program enhancements, are being made on a regular basis. We’ll be on top of that for you.